AJ Wilcox – LinkedIn Advertising Complete

Author: AJ Wilcox

Our team now consists of 4 full-time ad experts and a small army of part-timers. Together, we manage the largest LinkedIn Ads accounts worldwide (as well as some of the smallest and everything in between). We’re the only agency that’s an official Certified LinkedIn Partner.

We make LinkedIn Ads both highly profitable and scalable.

I started B2Linked because I developed marketing strategies that all B2B companies can and should be taking advantage of. An agency was the best format to share those strategies, so B2Linked was born.

LinkedIn Advertisin

This product is available

Squeeze the best performance out of your LinkedIn Ads, even if you’re brand-new to the platform.

Learn how to unlock the power of LinkedIn so you can target smarter, create more compelling offers, fine-tune your funnel and generate insane ROI.

After taking this course, you’ll:

Know how to craft an offer that stands out

Be able to create & manage killer ads and audiences on LinkedIn

Scale your audience, avoid your competition, and build wildly effective retargeting audiences

Troubleshoot & test your funnel for optimal performance and efficient management — so you waste zero time

Craft irresistible offers that drive high-volume clicks & conversions

Finally leverage LinkedIn Ads for your business

You’ve probably considered running LinkedIn Ads in the past… and then discovered that they’re incredibly expensive. Hoping to avoid costly mistakes, you’ve put it off till now.

But you can’t afford to wait any longer to put LinkedIn’s powerful platform to work for your business.

Instead of blowing your ad budget on newbie mistakes, skip straight to a high-performing ad strategy.

In addition, you’ll discover

How to select optimal audience sizes — which is crucial to generate the right mix of hyper-targeted data

The types of offers that drive interest and conversion — without appearing sleazy or scammy

How to systematically test offer variations — so you’re always improving performance

How to renew interest in your offers over time — to avoid fatiguing your prospects & continually generate results

Finally, you’ll learn how to effectively monitor and manage A/B tests, analytics, tracking, and closed-loop reporting… without stumbling around and wasting hours inside LinkedIn’s ad manager.

This course is right for you if…

You’re in B2B marketing

Your customer lifetime value is $15k+

Your prospect can be defined by their professional facets

You have experience with paid ads, but haven’t gotten a handle on LinkedIn yet

This course is probably not for you if…

Your customer lifetime value is less than $15k

Your prospects can’t be defined by professional parameters or spend little time on LinkedIn

You have zero previous experience with paid ads (ex. AdWords, Facebook, or Instagram)